Digital solutions for hospitality: Revolutionizing knowledge sharing
Blog | Customer insights
Try finding an employee in the hospitality industry who truly feels well-informed about company processes and updates. Sounds challenging, right? Fast-paced workflows, high turnover, and constant training needs make knowledge sharing in the fast-paced world of hospitality – and also in the broader service industry – a real challenge. But what if there were a solution that brought it all together – communication, continuous learning, and employee engagement? In this blog post, we'll take a look at how digital solutions are streamlining day-to-day operations in hospitality and driving company success.
1. High employee turnover and continuous training: A constant struggle
High employee turnover is common in hospitality. Many employees come and go, making the onboarding of new team members an ongoing challenge. This constant training can lower efficiency and make it difficult to foster long-term employee engagement and loyalty.
The Problem: Despite the essential nature of "on-the-job" learning in hospitality, employees also need quick access to clear and immediately available information, whether it's about safety standards, recipes, or company policies. And this needs to be available during breaks or in quieter periods when the pace slows down a bit.
The Solution: A platform that combines both communication and digital training. Through the app, employees have 24/7 access to everything they need to know – from safety training to recipes and up-to-date company news. This not only fosters knowledge but also strengthens employees' alignment with the company’s values and enhances their connection to the organization.
The team at Kaspar Schmauser, a leading innovator in the German hospitality scene, has achieved exactly this. With the Kaspar Kompass platform, they've not only optimized knowledge sharing but also created a work environment that motivates employees and fosters long-term loyalty.
➡️ Read more about Kaspar Schmauser:
Training en communicatie van personeel: een holistische benadering
2. The challenge of effective communication across multiple locations
Whether it's a restaurant, café, or a chain of outlets, communication is key to success. But how do you ensure that all employees – whether in Berlin, Zurich, or Rome – are always on the same page? And how can you prevent information from staying in small, isolated circles?
The Problem: In hospitality, communication is often fragmented. Teams work under high pressure and are focused on their own location, making it difficult to exchange information regularly. Employees often feel disconnected from what's happening across the entire company – be it new openings, awards, or company developments.
The Solution: The Fellow Employee App, which streamlines communication across locations. The app's news section ensures that all employees know what's happening not only at their location but throughout the company. Company updates, new branch openings, or awards won – everything is shared transparently and in real time.
3. Training on demand: Learning when it fits
Working in hospitality often means little downtime and a lot of hustle. Training and professional development are important, but they need to be flexible and available on-demand. In an environment that’s constantly moving, employees can't always commit to long, scheduled training sessions.
The Problem: Traditional training methods are time-consuming and often hard to fit into the fast-paced restaurant environment. While “learning on the job” is essential, employees need real-time information that’s both efficient and accessible when they need it.
The Solution: Employees can access training at any time – whether during a break or in quieter moments. Whether it’s hygiene training, safety protocols, or recipe adjustments, all content is available on-demand, fostering continuous learning without interrupting the workflow.
At Marché International, this concept has been implemented successfully with a program of Onboarding, corporate training, hygiene, safety, and data protection training, all provided for mobile access.
“I was surprised that the employees accepted mobile learning on their smartphones so easily. They simply embraced it and used the opportunity to regularly acquire knowledge. This makes learning easier, faster and simply fun for employees.”
Read more about the Marché case: Mobiele onboarding in gastronomie
4. Employee engagement and retention: It’s about more than just training
One-off training sessions are not enough to retain employees or align them with company goals. True engagement requires open communication, active involvement, and ongoing access to learning resources.
The Problem: In many hospitality businesses, employee engagement is often only measured by the completion of training – a one-time event. But true engagement and retention need regular, informed, and most importantly, motivating communication.
The Solution: Here’s another example from Kaspar Schmauser. They integrated a “Happy Feed” into the app, which provides daily updates and light-hearted, business-related content. This not only keeps employees motivated but also strengthens the sense of community and enhances the company culture.
At Kaspar Schmauser, the open approach to mistakes is also key: mistakes are viewed as part of the learning process and not negatively judged. This creates a supportive environment where employees feel safe to give feedback, share ideas, and collaborate on solutions.
Results – A holistic approach to training and communication
With the Fellow Employee App, such like the Kaspar Kompass platform at Kaspar Schmauser, a fully integrated solution for training and communication is in place. The platform encompasses four main areas: Academy, Library, News, and Community. This ensures that all employees are on the same page and can access the resources they need at any time.
Academy: Training on hygiene, safety, and onboarding is available at any time.
Library: Important documents such as recipes, guidelines, and manuals are always at hand.
News: The news section keeps employees updated on company developments.
Community: The community section fosters exchange and collaboration across different locations and departments.
Conclusion: The future of knowledge sharing in hospitality
The solutions implemented at Marché International and Kaspar Schmauser clearly demonstrate how the strategic use of technology and communication in hospitality not only improves training and learning but also strengthens employee engagement and enhances retention. By giving employees access to the relevant information and training, companies have created an environment where everyone actively contributes to shared success.
Would you like to learn more about how the Kaspar Kompass and Marché platforms works in practice? Download the detailed use case and discover how you can implement similar solutions in your own business!
Further read: Digital learning in hospitality NL
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